My Swire Stories

For 150 years, Swire has grown with Hong Kong. To affirm our ongoing commitment to the city, we have contributed HK$150 million to Swire Trust to fund its TrustTomorrow initiative, to drive lasting and positive change in the community.

We are now launching a MySwireStories Instagram page to showcase stories of Swire, its people and encounters over the past 150 years. We would love to involve you to follow the MySwireStories Instagram page and share your most memorable Swire memories and stories from the past, present and future.

Explore the posts
20 Oct 2021

TrustTomorrow on Education: WELL DUNK! Tung Chung

Funded by Swire Trust’s TrustTomorrow and organised by InspiringHK Sports Foundation, the WELL DUNK! Public Estate Basketball League and Training programme has formed three youth basketball teams in Tung Chung to promote cohesion through sport while giving young people from underprivileged backgrounds a chance to shine and pursue an athletic career.
27 Jul 2021

TrustTomorrow on Marine Conservation: Oceans Tomorrow

Marine conservation is one of Swire Trust’s key focus areas. Through its TrustTomorrow initiative, it partnered with National Geographic to launch the "Oceans Tomorrow" campaign.
23 Jul 2021

TrustTomorrow bus shelter

The weather has been unpredictable lately, making bus shelters a godsend for passengers – including the one with TrustTomorrow’s giant poster along Chater Road, near Statue Square.
26 Jul 2021

【My Swire Stories】Live for music

Standing on-stage with a viola resting on his left shoulder, Andrew Ling is the picture of concentration as his fingertips move swiftly across the strings; his other hand drawing the bow gracefully.
21 Jul 2021

TrustTomorrow Marine Conservation: Night Safari

Swire Trust’s TrustTomorrow initiative has been supporting the Hong Kong Bird Watching Society in inspiring the public through education and scientific research to appreciate and protect wild birds and their ecological environment.
12 Jul 2021

Showing Care and Compassion for Ethnic Minorities

Joining forces once again with Soap Cycling, Swire Trust volunteers rolled up their sleeves to help make recycled soap on 26 June.
8 Jul 2021

Leading the trend, creating a classic taste

“Coca-Cola” remains a beloved classic, evoking a feeling of refreshment and a taste of happiness.
30 Jun 2021

Spreading Cheer Through Art

Established by Arts with the Disabled Association Hong Kong, ADAM is a social enterprise that strives to create professional opportunities for local artists with disabilities.
2 Jul 2021

TrustTomorrow Marine Conservation: Protecting Corals

Hong Kong’s beautiful waters are home to diverse marine life deserving of careful protection.
24 Jun 2021

Building a vibrant community of friends through art and music

Swire has been committed to creating a vibrant community in Quarry Bay, from the time the Taikoo Sugar Refinery and Taikoo Dockyard were located there to the bustling hub it has become today with Taikoo Shing, Cityplaza and Taikoo Place.
22 Jun 2021

Sharing food for the good of society

Feeding Hong Kong addresses food shortage and food waste by collecting high-quality food items that would otherwise be thrown out, and redistributing them to the underprivileged.
18 Jun 2021

TrustTomorrow on Education: Father and son

A father should protect his family, no matter the circumstance.
18 Jun 2021

Commemorating 150 years of Hong Kong stories

Swire has grown with Hong Kong for half a century. To mark this important milestone, the Group has compiled a commemorative book of stories, as told by people and mementos.
10 Jun 2021

TrustTomorrow on Education: Flying high

Joe and Joanne are twin sisters who joined HAECO Hong Kong together after graduation. As Senior Aircraft Mechanics, they are thriving in a male-dominated industry and living their dream to guard the skies.
9 Jun 2021

Journeying through 150 Years of Swire

Have you noticed the large-scale Swire posters that are currently on display across the city?
7 Jun 2021

Walking with the homeless

Every homeless person has their own story. Through regular ‘Kindness Walks ’, ImpactHK has built trust and friendship with them, in hopes of bringing about opportunities for change.
4 Jun 2021

Serve with heart   Believe in a better tomorrow

Other than sponsoring projects in the areas of Education, Marine Conservation and the Arts, Swire Trust’s TrustTomorrow hopes to support NGOs through volunteer programmes, where our people serve together to build a better community.
25 May 2021

TrustTomorrow on Education: Promoting Reading on Campus

Reading can take you anywhere. It supports growth and self-development, fostering knowledge and creativity, and inspiring the imagination.
24 May 2021

From 1 Connaught Road to TrustTomorrow

When Swire began its Hong Kong operations over 150 years ago, the group made its home at 1 Connaught Road, which remained the Headquarters for almost 60 years.
27 May 2021

TrustTomorrow on Education : Building an inclusive community

Christian Action – Centre for Refugees strives to serve those who are disadvantaged, marginalised, displaced or abandoned, regardless of their age, gender, nationality and religion.
21 May 2021

TrustTomorrow on Education: A comfortable and nurturing home

Through Swire Trust’s TrustTomorrow initiative, the Swire Inclusive Community Fund is subsidising four NGOs that help disadvantaged groups that are easily overlooked or suffering from generational poverty.
17 May 2021

TrustTomorrow on Education: Swire Scholars

Two Swire Scholarships recipients (Swire Scholars) look back on how the scholarship brought them closer to their dreams, as well as how their achievements now enable them to give back to society.
13 May 2021

TrustTomorrow on Education : Promoting equal opportunities in education

Besides providing clinical support for students with special educational needs as well as their families, The Education University of Hong Kong’s Supporting Unit for Special Educational Needs (SuSEN) also trains educators so that students can enjoy equal learning opportunities.
11 May 2021

TrustTomorrow on Education: LEAP into Life

Meaningful life education can plant the seeds of positivity in students’ minds.
7 May 2021

TrustTomorrow on Education: Helping is Learning

With the support of TrustTomorrow, Time Auction recently launched a ‘Mobilising Volunteers For Good’ programme that matches local non-profit organisations with the right professional talent to incentivise volunteers and give them the chance to learn through experience.
4 May 2021

TrustTomorrow on Education : Learning through play

Playright Children’s Play Association has taken part in the “Building Community, Building Tung Chung” campaign to promote a culture of play among families in the district.
28 Apr 2021

TrustTomorrow on Education : Giving the disabled a chance to develop their careers

Supported by Swire Trust’s TrustTomorrow initiative, the CareER Association has recently launched a Diversity Inclusion Index – the first of its kind in Hong Kong.
23 Apr 2021

TrustTomorrow on Education : Actively promoting a reading culture

In conjunction with World Book Day on 23rd April, Taikoo Primary School organised a series of activities to celebrate the joy of reading.
20 Apr 2021

TrustTomorrow on Education

The TrustTomorrow initiative creates education opportunities for our community through partnering with organisations such as VTC, Time Auction and CareER.
15 Apr 2021

Provide food assistance for people in need

On 10th April, 20 TrustTomorrow volunteers gave a helping hand to Feeding Hong Kong, supporting the NGO in packing food parcels, which included key staples such as cooking oil, noodles and canned goods. 
15 Apr 2021

My Swire Stories

We are now launching a MySwireStories Instagram page to showcase stories of Swire, its people and encounters over the past 150 years.
9 Apr 2021

Helping underprivileged youth thrive

As the pandemic continues to transform the economy, young people need to be better equipped to cope with the different challenges.
26 Mar 2021

A new charitable pledge

To reaffirm the Group’s ongoing commitment to Hong Kong, Swire has injected an additional HK$150 million into Swire Trust’s TrustTomorrow initiative. Learn more from the news.
26 Mar 2021

Supporting NGO Growth

Swire Trust is working with Pico Global to host a free online workshop for their NGO partners.
25 Mar 2021

HK$150 million for TrustTomorrow

Swire has been thriving with Hong Kong for 150 years and we have remained committed to this city through the many ups and downs.
22 Mar 2021

Building new lives for the marginalised group

Run by ImpactHK, ‘29’ is a community centre which provides career training and job opportunities for people who are experiencing homelessness.
18 Mar 2021

Time Auction

Swire Trust has sponsored Time Auction to create Mobilising Volunteers For Good, a programme that incentivises volunteering, while providing participants with opportunities to meet and gain mentorship from diverse industry leaders.
15 Mar 2021

Project Home Works!

Habitat for Humanity Hong Kong will improve the homes of over 60 underprivileged families, creating a study area for the kids with new tables and chairs to enhance their learning environment.
10 Mar 2021

Fighting the virus with the homeless

This February onwards, Swire Trust has donated to three non-profit organisations to help them provide food, pandemic care resources, as well as mental health support, career training, and employment support to those in need.
24 Feb 2021

“Building Community, Building Tung Chung”: Encouraging diverse activities that support physical and mental development

Through its “Building Community, Building Tung Chung” initiative, TrustTomorrow has been organising six online activities each month to help promote family wellbeing, as the pandemic continues to keep students at home.
22 Feb 2021

Building Community, Building Tung Chung - SCMP article

“Building Community, Building Tung Chung” is a partnership between the Swire Trust’s TrustTomorrow, the Hong Kong Council of Social Service, four local NGOs and the Association of School Heads of Islands District.
10 Feb 2021

Share the joy of cooking with Joyful Express

Swire Trust’s TrustTomorrow is sponsoring St. James’ Settlement’s FOOD-CO through the Joyful Express community programme.
4 Feb 2021

Share the joy of cooking– Korean-style shrimp fried rice with Chinese cabbage

Chinese New Year is just around the corner. Chef Lee Tak Sum, Executive Chef of Swire Hotels – The Upper House, will teach us how to make Korean-style shrimp fried rice with Chinese cabbage.
1 Feb 2021

Share the joy of cooking with the Joyful Cookbook

Swire Trust’s TrustTomorrow, is once again joining hands with St. James’ Settlement’s FOOD-CO. This year’s Joyful Express community programme will provide food and daily necessities to individuals in need.
29 Jan 2021

Class stops, exercising doesn’t! – Rope Skipping

Kathy and Sum Yi from the Hong Kong Rope Skipping Team will be showing you some basic rope skipping skills in a video by InspiringHK Sports Foundation.
26 Jan 2021

Sharing Warmth with the Elderly during COVID

Swire Trust's TrustTomorrow initiative teamed up with HandsOn Hong Kong and the Methodist Centre to launch a phone support initiative under the Integrated Discharge Support Programme for Elderly Patients.
21 Jan 2021

Class stops, exercising doesn’t! - Fencing

Vivian Kong from the Hong Kong Fencing Team joins InspiringHK Sports Foundation’s video series to teach us how to use our hand to “fence” with friends and family, anytime!
20 Jan 2021

A sound commitment for the future

Swire Group (Swire) will be continuing its sponsorship of the Hong Kong Philharmonic Orchestra (HK Phil) as Principal Patron for another three years from April 2021, with a grant of HK$46.4 million, the biggest corporate donation in the orchestra’s history.
18 Jan 2021

Building the Tung Chung community

Swire Trust has partnered with five local NGOs to create ‘Building Community • Building Tung Chung’, with first phase of the project lasting for six months.
18 Jan 2021

Class stops, exercising doesn’t!

InspiringHK Sports Foundation is teaming up with Swire Trust’s TrustTomorrow to boost spirits through physical exercise with a series of online and offline activities in Tung Chung.
14 Jan 2021

Storytime with Auntie Choi: Episode IV [Hug Time]

Auntie Choi will be sharing Hug Time, a picture book by Patrick McDonnell. Join us and experience the warmth of a good hug!
13 Jan 2021

The Orchestra Academy Hong Kong

Co-directed by the Hong Kong Philharmonic Orchestra and The Hong Kong Academy for Performing Arts (“HKAPA”), The Orchestra Academy Hong Kong (“TOA”) is launched with the support of a HK$9 million sponsorship from the Swire Trust.
12 Jan 2021

What’s a marine protected area?

Swire Trust is working to create sustainable marine ecosystems in Hong Kong.
11 Jan 2021

Driving community inclusion to make a difference

To drive community inclusion and foster stronger connections with especially ethnic minority youths, Tina Chan, Swire’s Group Head of Philanthropy talked to the SCMP about the programmes that Swire has supported on to make a difference.
8 Jan 2021

Striving for better through “Building Community, Building Tung Chung”

Swire Trust’s TrustTomorrow supports local communities by developing long-term solutions in partnership with non-NGOs.
7 Jan 2021

Storytime with Auntie Choi: Episode III [Extra Yarn] 

If you have something that will never get used up, what would you do with it? Auntie Choi will tell us all about it in “Extra Yarn”, a picture book by Mac Barnett.
2 Jan 2021

Swire Trust’s collaboration with ADAHK

Swire Trust’s TrustTomorrow programme has invited two artists from the Arts with the Disabled Association Hong Kong (ADAHK) to host online workshops on DIY home décor and portrait sketching.
30 Dec 2020

Draw your loved ones: portrait sketching

Artist Teresa Ho from Arts with the Disabled Association Hong Kong will share tips on drawing quick portraits.
30 Dec 2020

Relieve stress through art during the pandemic

As part of Swire Trust’s efforts to support and care for the community, TrustTomorrow has collaborated with the Arts with the Disabled Association Hong Kong (ADAHK) to provide a platform for the public to enjoy art through the See You Online series.
24 Dec 2020

Building Community, Building Tung Chung

“Building Community, Building Tung Chung” is a partnership between Swire Trust’s TrustTomorrow funding initiative, the Hong Kong Council of Social Service, four local NGOs and the Association of School Heads of Islands District.
23 Dec 2020

DIY Reindeer Christmas Lights

Tomorrow is Christmas Eve! Artist Alice Leung from the Arts with the Disabled Association Hong Kong will teach you how to make Reindeer Christmas lights.
21 Dec 2020

Fun art workshops with ADAHK artists

We are delighted to have invited artists from the ADAHK to lead two virtual art workshops starting this week. See You Online!
18 Dec 2020

TrustTomorrow heart-warming Stickers to “stick” by your side!

TrustTomomorrow is launching a series of heartwarming limited edition WhatsApp stickers to “stick” by your side this winter.
17 Dec 2020

Clarinet performance – the captivating sound of music

Clarinet player Lau Wai from the Hong Kong Philharmonic Orchestra will share with us the special attributes of clarinet.
16 Dec 2020

Give back to the community

Swire Trust’s TrustTomorrow funding initiative has teamed up with non-profit organisations to supply care-packs to underprivileged families during the pandemic.
12 Dec 2020

Swire’s Symphony Under the Stars – See You Tonight!

Watch the Swire Symphony Under the Stars tonight at 7:30pm and immerse yourself in the musical vibes!
11 Dec 2020

"BE THE STARS” this Saturday when the HK Phil goes online with Swire Symphony Under The Stars 2020

【Swire Symphony Under The Stars】See you online tomorrow (12 Dec) at HKT 7:30pm!
3 Dec 2020

Lighten up the mood with a light melody

Hong Kong Philharmonic Orchestra French Horn player Homer Lee and Percussion player Sophia Woo will show us how to create our own musical melodies at home.
30 Nov 2020

Spreading positivity through the power of music

Since 2006, Swire has been Principal Patron of the Hong Kong Philharmonic Orchestra, helping bring enrichment into the lives of Hong Kong people by making classical music accessible to all.
27 Nov 2020

“See You Online”: Exploring the Wonders of Art with You this December

We’ve received overwhelmingly positive feedback since the November launch of “See You Online” —a series of online activity videos produced by Swire Trust along with our partner NGOs, artists and performers. Stay tuned for next month’s programme, as we continue to share exciting music and arts-related content with you. 
26 Nov 2020

Let’s Get Moving—Kids Yoga

Hersha and Margaret are yoga therapists from the Joshua Hellmann Foundation and they’re here to guide you through a Kids Yoga practice.
23 Nov 2020

Doing yoga together at home is a great way to bond as a family

Doing yoga together at home is a great way to bond as a family and build relationships with your kids. You can have fun and be silly, which helps ease stress during the pandemic.
19 Nov 2020

Boost Your Physical and Mental Health with Hatha Yoga

We’ve invited Hersha and Margaret, yoga therapists from The Joshua Hellmann Foundation for Orphan Disease, to guide us all through a Hatha yoga practice!
16 Nov 2020

Improving physical and mental wellbeing for children with special needs

On 19th and 26th November, JHF yoga therapists will share useful yoga practices, so you can stay active and relax at the same time, even at home.
27 Oct 2020

Giving back brings its own reward

During this difficult time, TrustTomorrow has funded St. James Settlement’s FOOD-CO platforms again to deliver fresh food packs to those in need.
12 Nov 2020

Storytime with Auntie Choi: Episode II [Something from Nothing]

We’ve invited Auntie Choi to share this tale, which is all about believing in the unlimited possibilities of life!
5 Nov 2020

Storytime with Auntie Choi: Episode I [Miss Rumphius]

In this uplifting and inspiring tale, Miss Rumphius fulfills her childhood promise to make the world a more beautiful place. Auntie Choi is here to share Miss Rumphius’ story with us.
2 Nov 2020

See the world through the lens of online reading

Swire Trust’s TrustTomorrow initiative has provided beneficiary families of partnering NGOs with online parent-child activities, in hopes to encourage families to continue their love for reading.
29 Oct 2020

Stay home with us: See You Online

Swire Trust’s TrustTomorrow has partnered with a number of NGOs to introduce “See You Online”: a programme that allows you and your family to take part in virtual storytelling sessions and yoga classes at home.
19 Oct 2020

Keeping students safe at school

Under the TrustTomorrow funding initiative, Swire Trust has subsidised the use of Germagic disinfecting spray in 18 special education needs schools with boarding facilities.
16 Oct 2020

“Noodles for Love” $50 Matching Donation campaign

Swire Trust’s TrustTomorrow funding initiative is bringing positive energy to the community via the joy of cooking by supporting Swire Properties’ new community-outreach programme “Noodles for Love”.
15 Oct 2020

TrustTomorrow’s timely solutions answer pressing needs of the community

Through the TrustTomorrow initiative, we work closely with NGO partners and beneficiaries to provide ‘close to the ground’ food and hygiene support to the needy.
9 Oct 2020

Reinforcing our commitment to Hong Kong

Building on our first round of funding earlier this year, Swire Trust rolled out an additional HK$14 million in late September to help combat the COVID-19 pandemic.
8 Oct 2020

Creating opportunities for a better tomorrow

iMoney talks to Tina Chan, Head of Philanthropy for The Swire Group Charitable Trust, about the programmes that are being rolled out through TrustTomorrow.
7 Oct 2020

Elderly care during the pandemic

As we battle through COVID-19, elderly people are amongst the most vulnerable members of our community. Granny Ho, a 90-year-old who suffers from chronic illnesses, is one example.
5 Oct 2020

Spread kindness through extending a helping hand

During COVID-19, parents of children with special educational needs are spending more time at home taking care of their children. Providing emotional support and physical supplies are particularly important.
2 Oct 2020

Paying it forward

63-year old home-alone Ms Wong received food support from NGOs during the COVID-19 pandemic.
29 Sep 2020

Packaging of Honey Lemon care packs

On 23rd September, volunteers from Swire Trust have partnered with St. James' Settlement to create care packs for vulnerable communities in Hong Kong.
28 Sep 2020

Swire puts its trust in tomorrow for a better future

Tina Chan, Head of Philanthropy for The Swire Group Charitable Trust, spoke to SCMP about TrustTomorrow.
25 Sep 2020

TrustTomorrow's support on pandemic relief

During the first half of 2020, with the early onset of the pandemic, the Swire Trust provided financial relief worth HK$15 million to support projects on food and hygiene, benefitting over 122,000 people in Hong Kong.
24 Sep 2020

Trusting in a better tomorrow

We're launching TrustTomorrow, a new funding initiative to deepen our long-held commitment to Hong Kong and to mark our century and a half of operating here.